Rachel leads the account management team and is responsible for all elements of project and service delivery.
Rachel is among the most prominent of Australian experts on online and mobile media. Her professional background encompasses film, television and new media production, IT and telecommunications.
For the past decade Rachel has been working with enterprise clients implementing streaming and downloadable media solutions, managing major projects for clients such as BigPond and News Ltd. She was formerly General Manager, Australia, for thePlatform, a Seattle-based provider of enterprise video management software, and General Manager at Massive Interactive, a multi-award winning design and development company.
Rachel’s background in film and television post-production means she has particular skills in understanding workflow, a major advantage in implementing IT projects for broadcasters and other media companies. She has also worked on large projects encompassing media asset management and archiving solutions for broadcast, as well as the playout, download and streaming functions most commonly used for cable, satellite, online and mobile distribution.
Apart from her work at Viocorp Rachel is also a director of the Australian Centre for Advanced Computing and Communications (ac3), a joint venture between the NSW Government and six universities which operates several data centres, the Deputy Chair at Choice (the Australian Consumers Association), Australia's peak body for consumer rights, and National Vice President at the Australian Interactive Media Industry Association (AIMIA), the peak industry body for digital media in Australia. She is a past director and chair of several other media, software and telecommunications companies, and a former senior executive with Film Australia and Film Victoria.
Rachel is a regular speaker at major conferences in Australia and overseas, on topics as diverse as social networking, business models for online media, augmented reality, and intelligent agents. She has spoken at conferences held by the ABC, the Australia Council, the Australian Film Commission, AFTRS, the California Governor’s Council for the Arts, the Getty Center, MILIA and MIPTV, the OECD, Slattery IT, Telecomms World, and XMedialab, among others. She has written one book and several chapters in anthologies on interactive media.
Rachel has also been a member of several Australian Government committees fostering innovation in media, including the Industry Leaders Group for the Digital Content Industry Action Agenda, and the Working Party on Innovation in the Film and Television Industry, which established FIBRE, a pioneering broadband aggregator that was successfully sold in 2004. In 2008 she was a delegate to the Australia2020 Summit.