TV Online Solutions

Viocorp's Intelligent Media Platform (IMP) is a sophisticated end to end solution for broadcasters to deliver a rich user experience across multiple devices.

Using IMP, publishers can administer the content once, and publish it to multiple devices including PC, Mac, tablet, smartphone and connected TV. Viewers get a high quality, consistent experience across all their devices.

IMP's genius is in the targeting around user behaviour and metadata. The fully integrated system is designed to support intelligent content recommendations and adaptive targeting. Unlike many other recommendations engines that require viewers to input lots of data,IMP adapts to user behaviour with the weighting of criteria managed by a sophisticated set of algorithms built into the system.

A comprehensive commercialisation model is at the heart of IMP, including an integrated video ad serving platfrom (Vioad) as well as pay per view and subscription offerings for premium content.