Creating tools for the ad sales team helps boost use of online and mobile advertising and create more effective utilization of inventory. Vioad provides a suite of templates and examples that can be used by ad sales teams to demonstrate new formats and measurement criteria to prospective clients (for example mid-roll opt-ins). This leads to increased CPM numbers and increased revenue.
No other ad engine currently offers such a full suite of tools for video. Customers can get a commercial edge on other publishers by using dynamic market pricing algorithms, tightly integrated with content usage and demographic patterns.
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