This is an industry that has embraced the webcast application due to its ability to have a personal connection with a prospect or client, enabling a real-time product (hardware or software) demo to be conducted, monitored and assessed.
A company can very quickly use webcasts to generate new leads, qualify them and convert into sales.
Once the sale is made, webcasts are then used to educate, and leverage up into other products or services.
This industry has also utilised webcasting for conversing with its wholesale or retail channel partners, via quarterly updates.
Clients include Citrix, IBM, Virgin Mobile, engin, Unwired, Message Labs, Salesforce.com, Microsoft, and Dimension Data.
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Examples:
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More examples can be seen at our Web TV portal Viostream TV
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Using Viocorp's 'Video Press Release' product
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