The media industry follows consumer eyeballs and after the initial false dawn of the dot com era, the internet is now a mass–media channel.
Live concurrent streams on the internet run into the millions for large scale events, and consumers are rampant in their consumption and creation of audio and video.
Traditional mediums struggle under their lack of accountability and wastage whilst the internet offers a new medium for video content.
Viocorp have activated viral marketing for Johnnie Walker, Panasonic, user generated campaigns, cross media integrated content, and created new distribution channels for Mardi Gras.
Viostream is equipped with advertising solutions as well such as pre-roll. Overlay caption, embedded advertising and more.
|
|
|
Examples:
|
More examples can be seen at our Web TV portal Viostream TV
|
|
Advertising agency The Campaign Palace commissioned Viocorp to encode and host the new Domino's TVC. We provided embed code so the video sat seamlessly on the Domino's Home Page. Traffic to the site was immense and resulted in 1.5 million views in a month.
|
|
Our video helped raise awareness for the industry party of the year
|